Showing posts with label fifth culture. Show all posts
Showing posts with label fifth culture. Show all posts

Wednesday, October 21, 2009

Local Yokel







Local this, Local that, we have all been hearing about it. On the news, grass roots meetings, national brands, big box corporations and even Wal-Mart ads. ( I think I just broke out in hives writing that W word ).

We are also hearing ads run about being fashionable and frugal. What is it? "Frugalista".

For years SUGAR has been an independent local boutique native to a neighborhood that supports primarily local business. SUGAR, has also, for years catered to selling local designer fashions. The problem is, such independent designers come at a price. A price well worth it, that's for sure. Hand-made art and garments don't come cheap, nor should they.

I must say myself, SUGAR is a little sick of the reputation of being too expensive, too nice. Well, Introducing a new SUGAR! Still keeping the local flare, SUGAR is now introducing lines that a "Frugalista" can love without compromising the Local feel. How you ask? Easy, a couple great artists, a few great manufacturer's, a local boutique with the local neighborhood feel. This ain't no Wal-Mart. What about Saving money, living better and actually contributing to the local economy? Sounds good to me. A bunch of new SUGAR wares all under $100. Dresses, sweaters, jackets, tops and pants available now! Support local and keep it real in your neighborhood!